Leadership · Strategy · Execution

From strategic choiceto operating reality.

A leadership & strategy partner for ambitious SME product companies. I help CEOs and management teams take a leap — with clarity, speed and ownership. Down to earth. Practical. Real.

Operating leadership
25 yrs
Focus
B2B Tech
Endurance
Ironman ×5
A lone figure heading toward the horizon on a trail

Clarity

Where you choose to win, made explicit.

Speed

10× decision velocity. Good now beats perfect later.

Ownership

Mandates and accountability tied to outcomes.

Execution

Strategy that shows up in daily decisions.

The offering

Two engines.
One leap.

The CEO Playbook holds the strategic foundation — wanted position, governance, leadership framework. The AI-powered market read fuels it with what your market already knows about you. Together: an accelerated, validated path from ambition to execution.

One hand reaching for another in challenging water — collaboration

How we work

Partner. Advisor.
Doer.

You don't need another deck. You need someone in the room who has built, shipped and turned around B2B tech businesses — and who will roll up sleeves with your management team until the strategy lives in daily decisions.

  1. 01

    Read the market

    AI-powered outside-in scan of market, competition, macro/micro forces — pure public data, no confidentiality required.

  2. 02

    Reflect & validate

    Introduce the read to the management team. Validate. Inject the as-is into the strategy frame.

  3. 03

    Ignite & execute

    Wanted position, portfolio, operating model, leadership development — running in parallel from day one.

Next step

Let's have a real conversation.

Send your name, email and phone number. I will get back to you personally within two working days.